Webinar: "Entering the Chinese Market through Cross-Border E-commerce"

The Flanders-China Chamber of Commerce is delighted to invite you to a webinar on the very important subject of "Entering the Chinese Market through Cross-Border E-commerce”. This webinar will take place on August 28, 2020, at 10 am CEST.

The Coronavirus pandemic is having a significant impact on e-commerce and the retail sector worldwide. Businesses have had to adapt as never before. The global pandemic also raises many other questions: Has consumer behaviour changed and, if so, by how much? How did Covid-19 affect Chinese e-commerce businesses? How can you adapt your branding in this fast-changing environment? Is the change irrevocable?

There are many positives. Cross-border e-commerce offers foreign businesses an opportunity to fast-track their launch in China without the long registration process. Nonetheless, it is a complex model and it can be challenging for small to medium-sized enterprises.

This webinar will provide many insights from people on the front line to help you to understand the impact of COVID-19 on the Chinese e-commerce market and the Chinese cross-border e-commerce landscape. You will also learn how to set up your cross-border shop on the Tmall platform and drive growth for your cross-border business.



10:00 - 10:10 Welcome and Introduction by Ms. Gwenn Sonck, Executive Director, Flanders-China Chamber of Commerce.

10:10 - 10:45 Presentation by Ms. Jiao Li, Co-Founder Crayfish.io

10:45 - 11:00 Q&A



Jiao Li, Co-founder & Marketing Director at Crayfish.io

Gwenn Sonck, Executive Director, Flanders-China Chamber of Commerce.

Date: 28.08.2020
Location: Online
Price members: Free
Price non members: €20