The EU-China Business Association, the EU SME Centre in Beijing and the Flanders-China Chamber of Commerce are organizing a webinar on “How to enter the Chinese market: Different Channels and approaches” on April 12, 2023 at 10:00-11:00 am CEST (4 pm Beijing time).
With China reopening its borders, many EU SMEs are once again eager to do business with the country. Identifying the right channel and most adapted platform to enter the Chinese market is of paramount importance, as different paths are now open to SMEs that approach China for the first time.
To help European businesses assess their options and find the strategy most suited to their profile, the webinar is focusing on how to evaluate available channels to enter the Chinese market. During this event, EU SME Centre Business Advisor Alessio Petino will present several entry paths and provide guidance to SMEs that would like to explore the possibilities offered by this market. This free webinar will be held in English. Registrations are open to all European SMEs and partner organizations of the EU SME Centre.
Agenda
10:00 – 10:15 Words of Welcome
Presentation of the EU SME Centre by Mr Davide Orlandi
Presentation of EU-China Business Association, by Ms Gwenn Sonck
10:15 – 10:45 How to Enter the Chinese Market, Different Channels and Approaches by Mr Alessio Petino, EU SME Centre Business Advisor
10:45 – 11:00 Q&A Session and Closing Remarks
Practical information:
Date: 12 April 2023
Time: 10h00 CEST (4PM Beijing time)
Location: Online
Price: Free
