Seminar: Unicorn or Dragon: How to tap into the Chinese market for growth? - Brussels back to events

Date: 25/04/2018 - 25/04/2018
Where: BECENTRAL, Cantersteen 10, 1000 Brussels
Type: FCCC events
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Wednesday 25 April 2018 at 17h00 - Brussels


The Flanders-China Chamber of Commerce and have the pleasure to invite you to our conference on 'Unicorn or Dragon: How to Tap into the Chinese Market for Growth?' on Wednesday 25 April 2018 from 17:00-19:00 at BECENTRAL, Cantersteen 10, 1000 Brussels.

With a population over 1.3 billion and 1 billion cyber citizens, sharing 1/5 of world GDP, China is now the second largest economy in the world. It is definitely a booming market.
Global business leaders consider China as a key market in their global business strategies. Chinese business models, consumer behaviours, e-commerce, and social media have changed tremendously in the last 30 years.
It is essential for entrepreneurs to understand the way of doing business in China taking into account the important potential of the Chinese market. Expanding to China becomes a must but with challenges to lead ahead.
This event provides a unique opportunity for start-ups to learn how to avoid failures, overcome difficulties and succeed in China. It provides participants with deep insights about Chinese business models and ways to enter the Chinese Market. 





17:00  Sign-up & Networking 


17:20   Welcome by


17:30   Speech by Gwenn Sonck, Executive Director, Flanders-China Chamber of Commerce


17:40  Keynote Speech "Unicorn or Dragon: How to tap into the Chinese Market for Growth" 

Bo Ji, Chief Representative & Assistant Dean or CKGSB Europe


18:40  Q & A Session


18:50  Networking 



Practical Information


Attendee profile:  CEOs, founders, and managers from start-ups and growth companies. People who are interested in doing business with China. 


Location: BECENTRAL, Cantersteen 10, 1000 Brussels


Price for members: Free

Price for non-members: 55 €  (excluding 21% VAT)


If you are interested in the event, please subscribe before 23 April 2018 via: 



We are looking forward to seeing you there!



From 9 - 13 July 2018, and EYnovation organize a high-level startup mission to Hong Kong and Shenzhen, with a focus on fintech, IOT, and health. It is a perfect opportunity to discover the fast-growing Shenzhen and Hong Kong ecosystems by attending Asia's most important start-up conference (RISE Conference) and measuring all the important players in the local communities.